First of all, to ensure SEO ranking one level up. We need to know
What is SEO and how is it works?
In simple terms, SEO sounds like Search Engine Optimization. It is a method of getting traffic from organic, free, or natural search results on search engines.
How does search engine work?
Search engines perform many activities to deliver search results.
Here's is some activity names listed below:
Crawling
Indexing
Processing
Fetching results
Crawling -Method of attractive all the internet pages coupled to an internet site. This task is performed by software, known as a crawler or a spider (or Googlebot, just in case of Google).
Indexing -Method of making an index for all the fetched web content and keeping them into large info from wherever will later be retrieved.
Processing - A query request comes, the search engine processes it, i.e. it compares the search query string among the search request with the indexed pages among the data.
Fetching results - The last step in search engine activities is fetching the simplest all matched results. Primarily, it's nothing more than merely showing them in the browser.
Search engines like Google and Yahoo! Usually, update their correspondence algorithm dozens of times/month. Once you see a variation in your site ranking. It is due to an algorithm recursive or anything else outside of your control.
1. Use Yoast SEO plugin
It is widely the most popular WordPress free plugin for ensuring your SEO ranking level. That can help you to make your site as search engine friendly as possible.
Some key features of the Yoast plugin:
We can create better content with the help of it.
We can analyze our page or blog post to checks the length of post content and focus on targeted keywords.
Yoast SEO is multisite compatible.
with its most advanced XML-sitemaps features, this plugin creates a sitemap to your site automatically
With this plugin, you'd have the ability to see the pages which might be shown by Google in its search results and that won't be.
2. Relevant Meta Tag for each Webpage
Yes, for best practices you should be using the meta tag on every webpage. And also ensure your meta description content is more relevant to your page.
prepare meta description with 150-160 characters limit.
use your targeted and seed keywords in your meta description.
also, use attractive and simple language as possible.
3. Use an Appropriate Title Tag
Put your objective or targeted keywords in the title tag of every page on your website.
and make sure your title limit 60-70 characters as possible.
4. Build External Backlinks
Enhancing the authority of your domain through the act of taking external links from other websites.
To figure out the reputation of pages by the number of backlinks (external link) sign up for tools like Ahref, which delivers you results for domains supported the number of quality of links to your website and whether or not those sites linking to you are authoritative.
5. Focus On Content
Ensure to deliver content is most relevant to your post title and valuable for searchers not for search engines.
Also, your content must be unique.
Ignoring duplicate content.
6. Social Signals
There are such a large amount of nice tools you'll use to line up your social media calendars and to stay a record of your published and unpublished posts.
Also, add sharing buttons on your web page articles thus your readers will quickly distribute your content to their followers. one in every of the simplest ways that to encourage readers to share is to form shareable, be spoken pictures.
7. SEO Audit
SEO audit is the most important factor for any website.
A correctly done an SEO audit is improved your webpage and overall traffic.